About Us – Sparrow Boutique

About Us

About Sparrow Boutique - Norton Shores, Michigan

We're Located at

255 Seminole Rd, Ste 103
Norton Shores, Michigan 49444
( At the corner of Seminole & Seaway )


Who We Are

Sparrow is a women's clothing boutique providing a balance of current trends and classic styles at unpretentious prices. We offer a well-rounded blend of unique apparel and accessories for the modern working woman. 

We partner with fashion houses, both well-known and undiscovered, to build a unique selection of high quality clothing and accessories. Each collection is thoughtfully curated to provide versatile pieces that reflect the individual style of those who wear, inspire, and shop Sparrow Boutique.

We're located in Norton Shores, Michigan and take great pride in our talented community. We support local artisans whenever possible, and many of our products are made or designed right here in the Mitten. We also offer Fair Trade items and frequently showcase independent designers, guest stylists and fashion bloggers. 

Sparrow Owner Kristi Kettler

Owner & Stylist Kristi Kettler

Kristi is a Muskegon native with a background in marketing, business, and fashion buying in Chicago and West Michigan. Her love of all things fashion and styling, combined with her passion for personalized customer service brought her to open Sparrow in 2013, and as they say, the rest is history.


Specialty Services

  • Book your very own private after-hours shopping party for groups of 4 or more. BYOB if you like!
  • One-on-one styling sessions are always available by appointment. 
  • Contact us for scheduling your next event.

Featured Designers & Stylists

Are you a local fashion designer, jewelry maker, artist or crafter? We're always looking to partner with and showcase our state’s most talented, independent designers. If you would like to have your work featured in our shop, just shoot us an email at info@shopsparrow.net with your information, website or photos of your work.

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